Rochelle is a multifaceted Art Director and Producer with a sharp creative vision and a proven track record across brand campaigns, TV, advertising, Creators and fashion styling.

With several years of experience working across intersection of fashion, branded content, and visual storytelling, she brings a strong blend of creative direction, strategic insight, and hands-on production expertise to every project.

Her work spans the full spectrum of creative development, from concept to execution to collaborating with trend-driven brands to shape campaigns that are both visually strong and culturally relevant. Whether leading on fashion shoots, directing visual strategy, or producing cross-platform content, Rochelle combines editorial level with a commercial edge to create standout work that resonates.

From defining visual identity and leading campaign development to managing end-to-end production and advising on brand strategy...

I’m here to work and support you in creating compelling stories and build consistency across touchpoints. Let’s unlock new opportunities through authentic, experience-driven engagement.

In her roles across branded content management and creative development, she is deeply involved in building and evolving brand identities. From overseeing art direction and styling to managing shoots, events, and celebrity collaborations, she ensures every touchpoint reflects a cohesive and compelling narrative. Her creative input also extends into PR and digital, where she works closely on PR/ media engagement, branded events, and social strategy, bridging traditional media with a range of audiences. 

Alongside her brand work, she is an accomplished freelance stylist, working with both emerging and high-profile talent and Artists. Her editorial styling has been featured in publications including Elle, Complex, Vogue CZ, Debut, and Highsnobiety. further cementing her reputation as a tastemaker with an eye for what's next.

Versatile, collaborative, and always on the pulse, she is a go-to creative for brands looking to connect through bold, contemporary storytelling that moves culture forward.