Rochelle White Communications Rochelle White Communications

Gen Z bringing back Y2K fashion brand Diesel…

Is Diesel brand making a comeback?

The simple answers is yes… Yes it is!

The brand's iconic "D" logo has been seen on clothing items and accessories, such as bags, dresses, and tops, and has become a symbol of fashion nostalgia for many young consumers.

This revival can be attributed to a variety of factors, including social media platforms like TikTok

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Rochelle White Communications Rochelle White Communications

TikTok search is the new Google?

TikTok is the Google!

There is real power in TikTok marketing (when it’s working alongside your other marketing efforts).

We have some insights into how to have TikTok success, welcome to TikTok 101…

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Rochelle White Communications Rochelle White Communications

The pitfalls of CEOs managing marketing…

Marketing plays a pivotal role in your brand's success.

However, many of you CEOs and business owners often find yourselves tempted to take the reins of marketing, believing you can drive your brand to new heights single-handedly…

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Rochelle White Communications Rochelle White Communications

🏆 Award winners - Worktree volunteer 2022 - 2023

Celebrating another successful year volunteering with Worktree. Rochelle is in the Top 3 volunteers this year (well 2nd place), missing out on the top spot by 1 session…

If you know Rochelle, she’s very competitive - but is it really about the winning?

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Rochelle White Communications Rochelle White Communications

Social media: don’t be a 'Jacks of all trades’…

Mastering your social media… Why you shouldn’t be a 'Jacks of all trades.

In the fast-paced world of social media, it's easy to assume that being a 'jack of all trades' is the way to go. After all, with the ever-growing landscape of platforms and trends, it seems like a smart strategy to cover all your bases.

However, as social media has evolved into a powerhouse of connectivity and influence over nearly two decades, it's high time you rethink our approach…

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Rochelle White Communications Rochelle White Communications

Why marketing shouldn't be left to juniors to manage…

Marketing is a crucial part of any business that seeks to attract, retain, engage and reach customers. It involves the creation and delivery of brand messaging that promotes your products or services.

So, why do some brands leave it to juniors to manage with no experience or senior team to support them?…

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